Press Release ·
Memphis Soul. Fort Worth Attitude.
The COOP Is Bringing a New Standard for Wings to South Main
FORT WORTH, Texas — Something with a little Memphis soul and a lot of Fort Worth attitude is getting ready to take flight on South Main.
The COOP, a new Memphis-inspired wing restaurant coming to 1012 S Main St. in Fort Worth, is targeting an early November 2026 opening, with the official opening date to be announced.
But the idea behind The COOP is bigger than opening another wing restaurant.
The restaurant is being built around what its founders call The COOP Standard — an approach to wings that starts before the sauce ever touches the chicken.
Fresh wings are served naked rather than breaded, seasoned before they hit the fryer, cooked for the crunch The COOP is after, and tossed to order.
Then comes the part that may take customers a while to work through:
More than 32 flavors.
The lineup moves from sweet and savory to spicy, hot and seriously hot, giving customers plenty of reasons to come back and try something different.
32+ Flavors. Find Your Flight.
Rather than expecting first-time customers to figure out more than 32 choices on their own, The COOP has created an interactive experience called Find Your Flight.
Customers answer a few questions about the flavors they like, and the experience helps point them toward flavors that fit their tastes.
It’s part menu discovery, part personality test and part challenge to try something new.
At The COOP, the idea is simple:
The COOP Standard is how the wings are made. Find Your Flight is how you find yours.
Memphis Inspired. Fort Worth Built.
Memphis provides much of the inspiration behind The COOP — from the food and music to the unmistakable energy and soul of the city.
But The COOP isn’t trying to recreate Memphis in Texas.
It’s building something that belongs in Fort Worth.
That connection is reflected throughout the restaurant’s identity:
Memphis soul. Fort Worth attitude.
The restaurant will combine wings with southern sides and other comfort foods, cocktails, music, sports, brunch experiences and events designed to make The COOP as much about gathering as eating.
Good Food. Good People. Good Vibes.
Community is intended to be part of The COOP from the beginning.
Even during construction, the project has created unexpected connections with people in the surrounding community — experiences that helped reinforce the belief that a neighborhood restaurant should contribute to the neighborhood around it.
As the business grows, The COOP plans to explore relationships with shelters, employment organizations and other community partners that can connect people who need opportunities with meaningful work.
The philosophy isn’t complicated:
Good Food. Good People. Good Vibes.
More Than a Meal
The COOP is being designed around the idea that restaurants can create memories beyond what’s on the plate.
That means food and cocktails, but also music, brunch, community events, sports, personalities, storytelling and a restaurant atmosphere customers will want to experience with other people.
The brand’s growing COOP TV concept will add another layer of entertainment and personality to that experience.
And for customers who simply came for wings?
There are still more than 32 flavors waiting.
Get Ready for First Flight
Ahead of opening, The COOP is building its First Flight community, giving followers opportunities to hear about select preview experiences, opening updates and other announcements before the restaurant officially takes flight.
The COOP is currently targeting an early November 2026 opening at:
The COOP1012 S Main St.
Fort Worth, TX 76104
The official opening date will be announced as final preparations are completed.
For menus, flavors, opening updates and information about The COOP, visit: www.thecoopinc.com
About The COOP
The COOP is a Fort Worth restaurant built around Memphis-inspired wings, more than 32 flavors, southern sides and comfort food, cocktails and community. Its signature approach to preparing wings is known as The COOP Standard, while its interactive Find Your Flight experience helps guests discover flavors based on their individual tastes.
Located at 1012 S Main St. in Fort Worth, Texas, The COOP is targeting an early November 2026 opening.
Where Flavor Takes Flight.
